Your Take: Decades of Country Music

Karlie Justus | March 21st, 2009 Email Share

In Jim’s interview a few weeks back with former front man of The Mavericks Raul Malo, the singer had an interesting game for country listeners to play in their cars:

Here’s an experiment for you if you wanna try this out just for fun one day. If you have satellite radio, put on the 40s station and see how long you can go listening to that. You need a roadtrip for this. Then, after a while, click on over to the 50s, and see how long you can go on that. Then click on over to the 60s—same thing, you could pretty much go all night listening to the 60s without ever having to change the channel. Click on over to the 70s, and you could pretty much go all night listening to that with an exception here and there. And then you start getting to the 80s. And then with the exception of a Prince or a U2 or a Police thing that was just exceptional, there really isn’t much. And then the 90s? Forget it. You wanna drive your car off the road. And as far as modern country music? Forget it. I can’t even listen to that. I can’t even listen to modern country radio. And it’s like “Where did we go wrong?”

Back in November, amidst some nostalgic pining for ‘90’s country, regular commenter Rick proposed that your ties to a specific decade of music may depend on when you first discovered that genre:

I’m amused that you folks long for mid 90’s country the way I pine for the second half of the 80’s new traditionalist sound. I guess it all depends on when you first really got into mainstream
country music.

Fellow country blog Roughstock traces back country’s beginnings to the early 1920s, just in time for the Great Depression.What is your favorite decade of country music, and does your preference coordinate with the year you “got into” country music? And while you’re at it, let us know how you first became interested in the genre. Were you born into it, did it develop over time or are you a newcomer to the genre?

  1. Razor X
    March 21, 2009 at 8:49 am Permalink

    I got into country around 1980 and I’ve always had a soft spot for 1960s country. Even though it’s before my time, it seems like a Golden Age when people like Merle Haggard, Charley Pride, Dolly Parton, Loretta Lynn and Tammy Wynette were just getting started. I’m also a sucker for mid-to-late 1980s neotraditionalist country, when Randy Travis, Dwight Yoakam, and The Judds ruled the radio airwaves. It was hard to find a song I didn’t like back then.

  2. Occasional Hope
    March 21, 2009 at 9:19 am Permalink

    I discovered coutry music in the late 80s, and that does stand out as a time when there was a lot of great music in the mainstream. Most eras in country music have a mixture of great music and the less good. There have been fallow periods in the past, but the last decade stands out in the opposite way, with *so much* sub-standard material on the country charts (both in terms of its intrinsic quality and how closely it relates to actual country music). If I were just starting out listening to country now, based on the mainstream, I probably wouldn’t.

  3. J.R. Journey
    March 21, 2009 at 9:42 am Permalink

    ” If I were just starting out listening to country now, based on the mainstream, I probably wouldn’t.”

    Great point. I never thought of it that way, but me too. If I were a teenager just getting to hear country for the first time, I wouldn’t be anything more than a casual fan of the genre. I think I would like Sugarland, but that’s about it.

    My golden era of country is the early to mid 90s when country was just exploding. But not only that, even obscure artists like Shenandoah (their collaboration with Alison Krauss is pure greatness), Billy Dean, and Suzy Bogguss were all recording quality material. And of course Garth was leading the pack making way for artists like Reba and Brooks & Dunn and Alan Jackson to become global stars. Everything was just good then it seems.

    But I do think your first impression of something (from art to love) is never again recaptured.

  4. Paul W Dennis
    March 21, 2009 at 9:59 am Permalink

    I was always around country music but really got into it the summer of 1967 when I got my first summer job and was able to buy some records. Country music has had it’s up and down periods throughout time. I really like the country music of the period 1940-1958 then there is a soft & squishy period where too much country music (except from Bakersfield) sounds like boring easy listening music.

    Then around 1965-1976 the “Nashville Sound” and Country Cocktail” got to sounding more country again, with more steel guitar in the mix. It gets softer again as the seventies wear on until Ricky Skaggs (1981) and Randy Travis (1986) join the fray. The aftermath of the class of 1989 kicked off the last really good period of country music, a period which lasted a decade give or take.

    Understand this, though. Sturgeon’s Law always holds true – 90% of EVERYTHING is crap. The good stuff gets remembered and the bad stuff forgotten. As far as the difference between the decades of country music – the good stuff I always like, what varies is how intensely I dislike the bad stuff. During the good periods I can live with the bad stuff, during the bad periods I try to avoid it

  5. Nicolas
    March 21, 2009 at 10:43 am Permalink

    My favorite decade is this one, the 2000s

    I got into country music in 2003 with Sara Evans’ “Backseat of a Greyhound Bus” … and the album, Restless, was the first country CD I ever owned

  6. Leeann Ward
    March 21, 2009 at 11:00 am Permalink

    I think Rick’s theory is true for me. Nineties country music is where my heart is, because that’s where I got started. I don’t know if it’s the best decade for country music, because it’s hard for me to seperate my nestalgia for it. I’m relieved to see that Paul validates that decade though.:) If not for nineties country, I think my favorite would be the 50s and then the late eighties, not the Urban Cowboy part of the eighties. I also agree with Ocasional Hope, if I had been introduced to the country music of right now, I’d pass on it for sure.

  7. Taylor
    March 21, 2009 at 11:19 am Permalink

    The 90s (specifically 1990-1996) were THE pinnacle for the country genre, both in music AND in the way the business was put together. Anyone who says otherwise is either diluting themselves or simply didn’t pay attention.

    Here’s the facts

    * 90-96 had the most diverse group of artists of any era in country. There was literally something for everyone. Folk and Americana fans had Mary Chapin Carpenter, traditionalists had Alan Jackson, bluegrass fans had Diamond Rio, Midwest/Mellencamp fans had Sawyer Brown, fans of great singing had Trisha Yearwood, and fans who liked the theatre of live performance had Reba and Garth.

    * 90-96 was the period where country music had more #1s than any other time in the genre’s history. This was a point of contention at the 1999 CRS where analyst Larry Rosin wrongly convinced radio stations to “slow down the charts.” Fewer #1s = fewer hit acts = fewer engaged fans = less excitement in the genre.

    * 90-96 was the period where country music had more radio stations than any other genre. This provided more listeners than any other genre, thus providing more publishing royalties, thus pumping serious money into developing the best songwriters and songs.

    * 90-96 was the rise of Garth Brooks – who by nature of selling tens of millions of albums, helped the rest of the genre sell above normal, thus providing more label and publishing revenues, thus pumping serious money into the development of great artists and great songs.

    * Contrast the above two points with today – where far fewer writers are creating the Top 40, and as a result, driving down diversity and taking fewer risks.

    Tragically, along with the Telecom Act of ‘96, the sheer success of the 90-96 period made Nashville SO greedy, it lost its way and we ended up getting the rise of the Shania Twain era in 97-2000.

    Please note, I have nothing against any other decade (except maybe this one). Each decade from the 30s to the 80s offered something unique and memorable, and if I don’t begrudge anyone their favorite. My argument is that the 1990-1996 was the BEST of the BEST.

  8. Stormy
    March 21, 2009 at 11:20 am Permalink

    I will say right now that I consider 90’s pop and rock to be the best. But then again, I own ever Liz Phair album prior to her self titled one. Country, I like the diversity of the 1980’s.

  9. Sam G.
    March 21, 2009 at 12:34 pm Permalink

    I’d take the ’80s if I had no choice, but my ideal 10 years would be 1985-1995. That way, you get people like Randy Travis, Dwight Yoakam, The O’Kanes and Foster & Lloyd, as well as Marty Stuart, Hal Ketchum, Carlene Carter and Desert Rose Band.

  10. Drew
    March 21, 2009 at 1:05 pm Permalink

    Firstly, anybody who says the 2000s is just out of their mind crazy.

    But this is a tough one. I think I have to go with the ’60s as well, because you still had pretty consistent great music coming from old-timers and honky-tonkers like Lefty Frizzell, Ernest Tubb, Webb Pierce, Jim Reeves, and Eddy Arnold. But then the careers of other huge artists like Loretta Lynn, Merle Haggard, and Dolly Parton start to take off. Plus you get some of the best material from other great artists like George Jones, Johnny Cash, and Faron Young.

  11. Leeann Ward
    March 21, 2009 at 1:16 pm Permalink

    When I say the nineties, I should qualify that the entire decade wasn’t worth writing home about. Things/quality did seem to slowly taper off after ‘96. It all just seems especially bad within the last four or five years though. I know things will turn around, but I’m getting tired of waiting.

  12. Razor X
    March 21, 2009 at 4:19 pm Permalink

    I know things will turn around, but I’m getting tired of waiting.

    So am I. I’ve been waiting for things to turn around since about 1996. When LeAnn Rimes came out with “Blue” it was the first song I’d heard on the radio in a long time that actually made me stop what I was doing and listen. I thought this was the beginning of the pendulum starting to swing back towards country. And I thought the same thing when Sara Evans released her first album in 1997. This has been a long drought, with, unfortunately, no end in sight.

  13. JD
    March 21, 2009 at 5:51 pm Permalink

    I “officially” jumped on the country bandwagon in 1990. Though I was a lifelong rock and southern rock fan, I was “in-the-closet” with an inexplicable collection of a dozen Emmylou Harris, Rodney Crowell and Albert Lee albums on the shelf next to Molly Hatchet, the Allmans, Clapton, Jethro Tull etc.

    I began to take my guitar playing and especially my songwriting more seriously in the late eighties and a friend nudged me towards country since my stuff was leaning that way.

    I devoured everything country that I could get ahold of. Spent some time in Music City. Just like Leeann said, the air started leaking outta the baloon in the mid-to-late-nineties.

    All but gone are Tritt, Van Shelton, Bogguss, Gill, Whitley…..tho Strait is hanging in there. It’s gotten so bad that I haven’t listened to the radio in about ten years. I find my stuff online in places like 9513 and then grab it on Rhapsody.

    So, I’d have to say that my favorite decade of country music is five years on either side of 1990. Just like my favorite decade of rock music was 5 tears either side of 1970 (the year I flipped over R & R)

  14. Rick
    March 21, 2009 at 7:35 pm Permalink

    Wow, I’m glad to see one of my comments actually was good for something around here! (lol)

    I want to thank Taylor for those statistics! The Telecomm Act of 1996 she mentions, that suddenly allowed common corporate ownership of large numbers of radio stations around the country AND multiple stations in single markets, was the beginning of the end for an interesting mix of artists on Top 40 country radio. The “Clear Channel” corporate mindset that befell the stations acquired in lots by large coprorations put the quality of the music played aside as a primary consideration. This is when “consultants” (many with no interest in country music) were put above local program directors to specify an “approved/acceptable song/artist list” designed to attract a targeted demographic audience of women in their 20’s thru their 40’s. This launched the dawn of the era of sound alike, pop-rock trending, boring mainstream country music of decreasing quality and diversity (i.e. AirHead Country). This lemming like mindset is so entrenched within the Top 40 country radio establishment nowadays (think CRS, the annual industry brainwashing convention) that I consider coprorate owned Top 40 country stations a lost cause. Only if listener numbers were to drop off drastically would any substantive changes in the format even be considered. But I digress…..

    I don’t have satellite radio, and we’ve never had a “Classic Country” FM station here in Los Angeles, so my Time-Life country music compilation CDs from the various decades have to suffice. I have grown to love much of the best country music of the 40’s, 50’s, 60’s and 1984-96 but only find a few bright spots in the 1970’s (Haggard, Willie, Waylon, The Outlaws/Highwaymen, etc) and after the mid 1990’s I started losing interest. I consider the huge commercial success of both Garth and Shania to be a turning point that sent Top 40 country squarely onto its current pop-rock countryfied schlock pathway. The “Big Business” attitude they brought to Nashville’s music row elevated commercial factors much further above artistic considerations. There is still a lot of high quality, interesting new country music coming out of Nashville and Austin (and elsewhere), I just don’t expect to find it on Top 40 country radio although artists like Ashton Shepherd, Joey + Rory, and Jamey Johnson surprise me now and then.

  15. Leeann Ward
    March 21, 2009 at 8:20 pm Permalink

    Yes, I should add, thanks to Rick, that there is still plenty of great country music now, just not on radio.

  16. Leeann Ward
    March 22, 2009 at 8:14 am Permalink

    Actually, I didn’t mean that the fact that there’s good country music out there is thanks to Rick…just the idea that I forgot to previously address….:)

  17. President Dan
    March 22, 2009 at 9:26 am Permalink

    I’d say my favorite period of Country is 1965-1977 or so when you had Merle, Loretta, Tammy, Willie, Waylon, Charley, Conway, the Flatlanders, Tom T. Hall etc. When you add in Country Rock, which would just be called Country today–acts like the Byrds, the Band, Gram Parsons & Emmylou, Paul Siebel, Michael Nesmith–it’s a pretty unbeatable era.

    All this love for the 90s is puzzling. I don’t hear a huge difference between that time and the 00s. Can someone list the classic albums from that period? I can reel off a list of late 80s classics but can barely come up with more than a handful from the 90s, certainly no more than fro the 00s.

    People are focusing too much on the radio and Clear Channel. There has been a thriving non-mainstream for quite some time now. I guarantee you that the new Neko Case album will get more publicity in magazines and websites that reach mass audiences than some “hit” mainstream act like, say, Lady Antebellum.

  18. Stormy
    March 22, 2009 at 9:57 am Permalink

    I’d say my favorite period of Country is 1965-1977 or so when you had Merle, Loretta, Tammy, Willie, Waylon, Charley, Conway, the Flatlanders, Tom T. Hall etc. When you add in Country Rock, which would just be called Country today–acts like the Byrds, the Band, Gram Parsons & Emmylou, Paul Siebel, Michael Nesmith–it’s a pretty unbeatable era.

    You had all of those excapt the 60’s rock stuff in the 80’s.

  19. Stormy
    March 22, 2009 at 9:58 am Permalink

    And Neko debuted at #3 on the Billboard charts. She kind of is more or less mainstream now.

  20. President Dan
    March 22, 2009 at 12:46 pm Permalink

    That’s what I mean– an alt-country artist can debut at number 3 without any mainstream radio airplay. She may be “mainstream” but what radio stations are playing her? It’s just Americana and internet stations.

    And really–you think those artists I mentioned did their best work in the ’80s? A few had good “comeback” albums (like “Big City” fer instance) but most were playing catch-up with younger artists and using now-embarrassing production.

  21. Stormy
    March 22, 2009 at 2:59 pm Permalink

    There was a lot of good music by those artists in the 1980’s. To begin with, George Jones had a little ditty called “He Stopped Loving her today.” Charley Pride did an amazing song called “Down on the Farm.” A few songs from Willie in the 1980’s were: “The Last Thing I Needed,First thing this Morning,” “City of New Orleans,” “Forgiving You Was Easy” and “Living in the Promise Land.” Merle had “Pancho and Lefty,” “You Take Me For Granted” and all of his lovely work with Janie Fricke.

  22. President Dan
    March 22, 2009 at 4:06 pm Permalink

    I’m really not sure what you’re on about. Of course talented artists can continue putting out pretty good material even when they’ve past their peak period of creativity–Willie, Merle, Loretta & others are still alive and recording today. But neither the 00s or the 80s was when when they put out the majority of their greatest work.

  23. Razor X
    March 22, 2009 at 5:03 pm Permalink

    A few had good “comeback” albums (like “Big City” fer instance) but most were playing catch-up with younger artists and using now-embarrassing production.

    Embarrassing in what way? And who, exactly, are you referring to?

  24. Stormy
    March 22, 2009 at 5:27 pm Permalink

    I hate to break it to you but Loretta, Emmylou and Merel are STILL putting out great music

  25. Taylor
    March 22, 2009 at 6:32 pm Permalink

    @Stormy – Loretta certainly is! The Jack White produced album was amazing – I wish she would do more, more often. Lord knows Willie puts out an album every year if he can help it.

  26. President Dan
    March 22, 2009 at 7:13 pm Permalink

    “I hate to break it to you but Loretta, Emmylou and Merel are STILL putting out great music”

    When did I say their current output was bad? But are you seriously going to hold Merle’s work of 99-09 up to his work of 65-75 and say that the new stuff is superior?

  27. Stormy
    March 22, 2009 at 8:57 pm Permalink

    No, but I will say that it is equal.

  28. idlewildsouth
    March 22, 2009 at 9:37 pm Permalink

    I think my favortie decade, as a whole, would probably also have to be the late 80’s- early 90’s. That could have alot to do with the fact that I was born in 85, so its probably as much nostalgia as anything else.

    I just love some Paul Overstreet, Randy Travis, Garth Brooks, Shanendoah, Keith Whitley…the list goes on and on.

  29. David B
    March 22, 2009 at 10:04 pm Permalink

    I listen to and own Country Music recordings as early as Vernon Dalhart, The Carter Family & Jimmie Rodgers, on through to Roy Acuff, Patsy Montana, Ernest Tubb, Bob Wills, on through to Hank Snow, Faron Young, Hank Williams, Patsy Cline, Ray Price, Lefty Frizzell, on through to George Jones, Loretta Lynn, Charley Pride, Conway Twitty, Merle Haggard, on through to Willie & Waylon, Janie Fricke, Don Williams, Hank, Jr., The Oaks, on through to George Strait, Randy Travis, Alabama and Reba, on through Garth Brooks, Alan Jackson, Vince Gill, Lorrie Morgan…on through Travis Tritt, Mark Chestnut, Marty Stuart and Patty Loveless…then I STOP…

    I graduated high school in 1998 from a rural community in Missouri. I believe this is about the time “Country Music” ended. We now have rock & Pop recorded in Nashville on discs with the “label” Country Music.

    It’s sick. I don’t watch the CMA awards anymore, or the ACM’s. If it were not for the Grand Ole Opry radio show and “ROADHOUSE” on satalite radio, I would only have my CD collection to hear “COUNTRY MUSIC”

  30. fran
    March 22, 2009 at 10:07 pm Permalink

    I first became interested in country in the 1990’s due to Shania, Garth, Faith, and the Dixie Chicks. Then I lost interest again for awhile until Carrie Underwood came along.

    Now I love country, because Carrie Underwood re-introduced me to the genre again.

    But oddly, I am finding that I prefer alot of the older stuff now. I love Alabama, Johnny Cash, Patsy Cline, some Dolly and Loretta, etc.

    I am losing interest in some of the modern stuff as it is all starting to sound the same. Taylor is not even country at all, and alot of tne new solo males sound exactly the same.

    I love Trisha, Carrie, Miranda, Keith Urban and Brad Paisley for the modern artists.

    But alot of the older country is soothing, genuine, and timeless.

  31. Troy
    March 22, 2009 at 10:22 pm Permalink

    For music in general and country i would say 97-2009. I was born in 92 so i think it has to do with that. I wasn’t born into it my parents listen to classic rock. At first all i listen to was pop but Jamie O’Neal There is No Arizona and Billy Gilman’s One Voice changed that. The reason for liking music now i think is because i started off listen to pop music. I can’t stand 80’s music. I couldn’t make it past two songs of 80 music.

  32. Hollerin' Ben
    March 23, 2009 at 3:09 am Permalink

    Best decade? I guess I’ll go ‘65-’75, but probably any ten year span from like ‘48-’78 would have nearly comparable great material.

    I got into country in the 90’s and some of my first country cds were by folks like Brooks and Dunn, John Michael Montgomery, Garth Brooks.

    The answers given in this discussion have been incredibly discouraging.

  33. Josh
    March 23, 2009 at 10:44 am Permalink

    Born in 80’s, started listening to music in the 90’s…guess this places me square with the Garth Brook’s era of thunder. But now as I’m reaching middle-age, I’m going back into the past to see what I’ve been missing and certainly am enjoying the experience. Plus I do agree with the belief that those who are taken with music for the first time (whatever genre/era/style is playing) will be instantly smitten and can’t find a comparable one in the future, or seldom in the past.

  34. BLL
    March 23, 2009 at 11:59 am Permalink

    Josh’s comment on ‘becoming middle aged’ made me
    laugh out loud. My kids were born in the 70s!

    I grew up listening to Jim Reeves, Pasty Cline, etc so I like a lot of the mid 60s music, but then I drifted away from country into folk, rock and Celtic.

    Randy Travis got me to tune in to country sometimes, but Garth Brooks, Mary Chapin Carpenter and Trisha Yearwood got me to lock in on it again. I’d say my favourite era is 87-98.

    Now, RF, Taylor Swift, and all the other autotuned wonders are making me either listen to cds or seeking other channels.

  35. Bobby
    March 23, 2009 at 1:34 pm Permalink

    My favoite decade is the 1990s, mainly because that’s what I grew up with (born in 1987). I won’t deny that the 1990s had a few clinkers (the insipid “Watermelon Crawl”, defanged “attitude” songs like “I Wanna Go Too Far”, bland love ballads like “It’s Your Love”, etc.). I’m trying to look back on the 1990s as objectively as I can, but even so, I’m finding fewer clinkers than I would in any other decade. I haven’t found one song in the 1990s that I would consider overproduced. Poorly produced or sung, maybe (check out Trisha Yearwood’s “I Wanna Go Too Far” or David Lee Murphy’s “Out with a Bang”, two songs that have attitude-laden lyrics that clash with their totally lifeless production).

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